Social Selling Is More Than Just a Sales Pitch
In edition #34 of Growthstore Insiders, learn how to master social selling in an AI-driven world and stay ahead with insights on the industry. Dive in for the latest tools and job openings in SaaS!
💡Key insight:
Social Selling in a World Full of AI
"Social Selling is taking the time to build a relationship first "
Navigating the crowded social media landscape, where AI-generated content is everywhere, can make genuine engagement feel impossible. This article explores how social selling, when focused on building relationships and personalized interactions, can cut through the noise and truly connect with your audience.
🔎 Trends to Watch For:
Shining a Light on Shadow Apps: The Invisible Gateway to SaaS Data Breaches
Shadow apps, often flying under the radar, pose a significant threat to SaaS security by exposing organizations to vulnerabilities, data breaches, and compliance risks without the oversight of IT teams.
Will California flip the AI industry on its head?
California’s controversial AI regulation bill, SB 1047, could reshape the future of AI development, sparking intense debate among tech giants and lawmakers.
🏃♂️ Action Points:
A Good Social Media Manager is All You Need to Grow Your Business (Analytics, Monitoring, Social Listening, etc.)
A skilled social media manager can be what your brand needs, elevating your online presence and driving meaningful growth. From content creation to audience engagement, they orchestrate every aspect of your digital strategy to ensure your brand stands out in a crowded market.
Tool of the week: LinkedIn Consistency Tracker
Consistency is key to elevating your LinkedIn presence. Highperformr provides tools to set posting goals, generate content, and schedule posts. The LinkedIn Consistency Tracker helps monitor posting frequency, ensuring steady engagement and growth.
💼They’re Hiring!
Entry-level
Digital Sales Representative - Twilio; New York, US
Business Development Associate (International) - SecurityScorecard; Remote, US
Mid-level
Events Coordinator - Wrapbook; San Francisco, US
Senior-level
Head of Marketing - Zinc; London, UK
Head of Product Marketing - TransferRoom; London, UK
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